Hervey Bay RSL

Combined TVC

The Challenge

The Hervey Bay RSL wanted a commercial that would encompass all that their venue offered and combined all of the sell points that we had previously produced commercials for.

The Solution

The Hervey Bay RSL’s slogan being “where memories are made”, we created the concept of a photo album full of memories.  The average age range of the target market falls between 35 and 65 and so an album over a mobile device seemed more appropriate.  The entire commercial was animated in 3D and utilised snippets from the previous commercials that reinforced and tied together in a unifying walk down memory lane.

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